MINNEAPOLIS (November 20, 2011) – School Media
which brings positive and inspiring school advertising to districts in
desperate need of financial help, announced a unique new partnership with
TRG Motorsports and its No. 71 car.
Based in Minneapolis, School Media partners with businesses interested in
school advertising to bring positive messages focused on health, nutrition,
education and safety into schools across the United States.
“We have a passion and a purpose to both inspire kids and help schools in
dire financial straits,” said School Media President Greg Meyer.
“Partnering with a forward-thinking group like TRG
message to millions and millions of teachers,
administrators and students across the country as a result. We’re thrilled
to have this opportunity and grateful Kevin Buckler and his team share our
vision and our passion to help kids and improve our schools.”
School Media’s logo and website were featured
the front hood and side panels of TRG Motorsports’ No. 71 car during
Subway Fresh Fit 500 at Phoenix International Raceway and in the
season-finishing Ford 400 at Homestead-Miami Speedway.
“Our brand of school advertising isn’t about pushing potato chips or soda
pop on kids,” Meyer said. “It’s about encouraging the type of healthy,
safe, smart and sensible lifestyle all parents and teachers strive to
instill in our children. Our advertisers must adhere to a strict set of
standards. At the same time, we help thousands of schools across the
country raise additional revenue that helps them hire more teachers,
purchase more books and computers and fund important programs that
otherwise couldn’t exist.”
TRG Motorsports is a full-service motorsports company with its NASCAR
operations headquartered in Mooresville, North Carolina. The team fields a
NASCAR Sprint Cup Series entry and has the capacity to run ARCA, Nationwide
and the Camping World Truck Series. More information can be found on the
TRG Motorsports website.
“We are really excited to welcome School Media to our team,” said TRG Team
Owner Kevin Buckler. “This is a great opportunity for School Media to not
only to have on-track exposure for a great cause, but to spend some time
getting to know NASCAR and what the most powerful marketing program on the
planet can do for a company.”